The developer behind the favored adblock apps Adblock and Weblock is now discovering that Apple is rejecting app updates as a result of they violate the App Store Developer Guidelines.
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According to 9to5Mac, the violation pertains to part four.2.1:
Apps ought to use APIs and frameworks for his or her meant functions and point out that integration of their app description. For instance, the HomeKit framework ought to present house automation providers; and HealthPackage ought to be used for well being and health functions and combine with the Health app.
In different phrases, utilizing VPN or root certificates to take away adverts being displayed in apps isn’t utilizing the “APIs and frameworks for their intended purposes” and are, as such, a no-no.
Apple has been fast to level out although that opposite to earlier experiences, isn’t a change in coverage, however as an alternative only a case of Apple imposing present insurance policies.
“This is not a new guideline,” Apple stated in an announcement. “We have never allowed apps on the App Store that are designed to interfere with the performance or capabilities of other apps. We have always supported advertising as one of the many ways that developers can make money with apps.”
That final half makes a whole lot of sense for Apple, since lots of its builders depend on promoting to monetize apps, and app desires to take care of good relationships with builders (even when meaning upsetting these within the adblocker enterprise).
It has additionally been urged that a part of the explanation for Apple out of the blue eradicating these VPN-based adblockers is that they intervene with the adverts that Apple itself is displaying in iOS 11’s Apple News app.
Apple went on to say that it could be eradicating any comparable apps it comes throughout that “may have snuck on to the App Store.”
This signifies that the one adblocking function out there to builders is the Safari Content Blocker, which might solely block internet adverts being displayed within the Safari browser.
It’s unclear the place this leaves apps corresponding to Adblock and Weblock.