No, Apple doesn't slow down old iPhones to force you to buy a new one


One of the most important myths about iPhone efficiency has lastly been busted. According to current take a look at outcomes from benchmarking agency Futuremark, Apple doesn’t deliberately decelerate older iPhone fashions to encourage customers to purchase a brand new one.

One of the primary drivers behind the unique fable was the truth that Google searches for the time period “iphone slow” are inclined to develop into extra frequent across the time a brand new iPhone is launched. And whereas there was plenty of logic getting used to dispute the declare of Apple slowing down iPhones, there wasn’t a ton of knowledge getting used within the argument, Futuremark stated in its press launch.

To unravel it, Futuremark checked out greater than 100,000 benchmarking take a look at outcomes of “seven different iPhone models across three different versions of iOS,” the discharge stated. What they discovered was that there was no information indicating Apple slowed down older iPhones.

SEE: BYOD (bring-your-own-device) coverage (Tech Pro Research)

The information got here from Furturemark’s free benchmarking app, 3DMark. The app examined each CPU and GPU efficiency over time to get an correct view of general efficiency.

The agency began with information on the iPhone 5s, testing its efficiency from April 2016 to September 2017, from iOS 9 to iOS 11. The efficiency variations have been basically nonexistent, the discharge stated, reporting solely “minor variations that fall well within normal levels,” for each CPU and GPU.

For the iPhone 6, iPhone 6s, and iPhone 7, the agency discovered related outcomes for GPU efficiency, with consistency reported throughout the identical timeframe and set of iOS updates. However, CPU efficiency did drop barely over time, which the discharge stated could possibly be because of minor iOS updates, however probably would not be sufficient of a change for common customers to note a efficiency dip.

“Our benchmarking data shows that, rather than intentionally degrading the performance of older models, Apple actually does a good job of supporting its older devices with regular updates that maintain a consistent level of performance across iOS versions,” the discharge stated.

Despite the info offered, the discharge stated, there are different elements that might affect a person’s notion of his or her iPhone’s efficiency. For instance, new options launched in a sure replace might require extra sources or processing energy, or a brand new app designed for the newest iPhone might not run easily on an older gadget. On the opposite hand, the discharge stated, an older app may not be optimized for newer fashions as effectively.

Then, after all, there’s all the time a possible psychological impact “of knowing that there is a new and improved model available, which can make your own device seem outdated,” the discharge stated.

For enterprise customers, the data could possibly be used to forgo upgrading your fleet of company iPhones if there isn’t a different compelling cause to take action. For your finish customers who really feel like their telephone is slowing down, take them by means of the info and clarify the benchmarking course of. If they nonetheless really feel like their telephone is dragging, although, attempt to decide if there may be another issue that could be slowing down their gadget.

The three massive takeaways for TechRepublic readers

  1. A brand new report from benchmarking agency Futuremark discovered that Apple didn’t deliberately degrade the efficiency of older iPhones to encourage customers to purchase a brand new one.
  2. Using 100,000 benchmarking take a look at outcomes from a number of iPhones and iOS variations, the GPU and CPU efficiency remained constant over time.
  3. Other elements like new options optimized for newer telephones, or psychological results of realizing a brand new mannequin is on the market, might affect a person’s notion of their telephone’s efficiency.

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Image: CNET

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