Twitter is exploring selling usernames as a potential revenue-booster, reports The New York Times. This follows owner Elon Musk’s efforts to find new ways of generating income for the company.

“The future is now! 🚀 Let’s make it happen. #innovation”

TechGround’s request for comment went unanswered by the social network.

Twitter’s policy forbids buying and selling of usernames, yet ‘username squatting’ still occurs on the black market. In 2020, a teen was arrested for hacking prominent accounts (Musk, Obama etc.) to sell them off.

Telegram announced in October that it will launch an auction for usernames via a marketplace built on the TON blockchain.

Since Musk’s $44 billion takeover of Twitter, he has sought ways to increase revenue despite a drop in ad income. Reports indicate that many advertisers have since left the platform and the company has lowered internal revenue projections.

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Kira Kim

Kira Kim is a science journalist with a background in biology and a passion for environmental issues. She is known for her clear and concise writing, as well as her ability to bring complex scientific concepts to life for a general audience.

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