Unlocking business success in Africa: Video Marketing Tactics for Investor Surveys.

If your marketing plan doesn’t include one of the biggest social media platforms out there, YouTube, or Instagram, well you might as well just call it a marketing plan. These platforms are extremely user-friendly and allow you to produce engaging and eye-catching videos that can easily be shared with others. Developing a strategy around using these platforms is key in ensuring that your marketing efforts reach their full potential.

jinx.today is a video content marketing platform that was created to help small and medium-sized businesses (SMBs) create, manage, and distribute engaging video content across all digital channels. Our easy-to-use platform offers SMBs the ability to generate engaging videos quickly and easily, promote them across social media, and track results for both incumbent or new customers.

  • Leverage creator marketplaces.
  • Produce short-form videos.
  • Build lasting creator relationships.
  • Cross-pollinate your videos.

With the current state of technology, it can be difficult to keep up with all of the new innovations and ideas that come around. This is especially true for people who are constantly on the go and have a lot of responsibilities at work. Fortunately, there are a number of ways that you can keep up with the latest trends without having to leave your home or workplace. You can use online resources like blogs and websites, as well as apps and software devices. Additionally, you can attend technology events in your

Not having a video content plan for your startup can be costly. According to Martinez, if you’re not planning on creating videos, you’re likely missing out on a significant resource for branding and consumer reach. Videos can help startups stand out and connect with their target market. By investing in video content now, your startup could see positive results down the road

How can growth Marketing help your business?
Growth marketing is all about creating sustainable growth for your business. This can be done by identifying your target market and then targeting them with the right message, tactics and tools. Growth marketing also helps you identify new opportunities and bring in new customers. All of these strategies are essential for long-term success.

This week’s TG++ has been really informative and well written. I’ve learned a lot about the language and it’s workings. I really appreciate the effort put into this blog post and newsletter, it is

Sticking to a routine can be a great way to ground yourself. A good way to accomplish this is by setting limits on how much time you spend on your phone and computer each day. This will help you get more accomplished and stay centered in the present.

How to manage third-party cybersecurity risks that are too costly to ignore

A fallen white ceramic plate of spaghetti, with a fork beside it. Pasta bolognese in tomato sauce is scattered on a white background or table. The concept of vegetarian and vegan food. Food background. Copy of the text space.

The image shows Russian President Vladimir Putin seated and looking over his right shoulder at a nuclear-powered missile cruiser riding on the ocean surface. The caption reads, “Russian president seen watching launch of strategic nuclear missile from Russian submarine.” The photo is taken during a rehearsal for Russia’s annual Victory Day

Finding a reliable and affordable third-party vendor is essential to any early-stage startup. While some aspects of their business can be handled in-house, other needs such as billing or customer support often fall outside of the founder’s skill set. By outsourcing these activities, startups can focus on building their core product or service and avoid costly mistakes.

As teams become more aware of the risks posed by third-party data, it is important that they create a plan for managing that risk. One way to do this is to establish policies and procedures for monitoring and mitigating any potential damage from a breach. This can include instituting strict controls on who has access to data, ensuring that all employees are up-to-date on best practices for protecting sensitive information, and regularly testing security measures.

Organizations that have sloppy processes and methods of cleaning up after themselves will always have a negative effect on their reputation. Even if the organization cleans up its act, it is still likely to lose business in the long run because other businesses see this as a sign of incompetence.

After a record 2022, 8 investors explain why it’s ‘still just Day 1’ for Africa’s startup ecosystem

Paper plane on a blue background.

With its pale blue waters, the Mediterranean Sea is famed for its stunning view. The clear water and warm weather make it an ideal place to charter a yacht.

As the global economy continued to falter in late 2021, venture capitalists became increasingly interested in investing their money into Africa’s nascent startup community. In the year 2022, this investment amounted to $6.5 billion, a tenfold increase from just two years earlier. Despite the challenging economic climate, African startups enjoyed a record-breaking year and emerged as some of the most promising and innovative businesses on the continent. With ample opportunity and potential for growth, these companies are poised to make significant contributions to regional GDP over time.

Investors interviewed for the article cited a number of reasons for why optimism was rampant in 2021. Many pointed to advancements in technology and robotics that were expected to create new opportunities and increase worker productivity. Others credited the burgeoning sharing economy with inspiring more people to take risks and invest in start-ups, some of which seemed like they could not fail given the increasing digitization of life. Resource constraints also appeared to be less of an obstacle than they had been a few years earlier, giving investors greater confidence in pursuing high-growth opportunities. All things considered, it seems that enthusiasm

  • Kola Aina, general partner, Ventures Platform
  • Zachariah George, managing partner, Launch Africa Ventures
  • Olumide Soyombo, co-founder, Voltron Capital
  • Stephen Deng, co-founder and managing partner, DFS Lab
  • Karima El Hakim, country director, Plug and Play Egypt
  • Iyinoluwa Aboyeji, founding partner, Future Africa
  • Maya Horgan Famodu, founder and partner, Ingressive Capital
  • Kyane Kassiri, partner, RaliCap

Dear Sophie: Will published articles boost my odds of getting an O-1A or H-1B visa?

lone figure at entrance to maze hedge that has an American flag at the center

There is a lot of debate surrounding virtual reality technology, with some believing that it will change the way we live and others forecasting numerous problems ranging from addiction to social isolation. However, regardless of

Dear Sophie,

I hope you’re doing well! I was wondering if you had any time to

There is no doubt that having articles or blog posts about your company or entrepreneur status written about you can help increase your chances of being approved for an O-1A or H-1B visa. The key to being successful applying for one of these visas is to make sure that the content you submit showcasing your business is well researched and interesting, not only to the visa office but also to potential investors.

Tier 1 publications are publications that have been endorsed by the Association for Computing Machinery (ACM). These can be found in English and include ACM Press and Research Reports. Tier 2 publications are those that have not been endorsed by ACM, but have still been approved as credible sources of information by other respected organizations. They can be found primarily in non-English languages and include scientific journals, conference

Tunceli, located in the highlands of central Turkey, has been dubbed the “City of Tenacity”. The city has a long history of

Pitch Deck Teardown: Spinach.io’s $6M seed deck

The spinach.io platform is a great resource for finding recipes and cooking tips, as well as general information about different types of spinach.

Since the pandemic began, many engineering teams have found that face-to-face standup meetings no longer suffice for coordination and tracking progress. In order to keep everyone updated and on track, many teams have transitioned to a video call format. By communicating through video calls, engineers can stay in close communication without having to be in the same room together.

Spinach.io’s remote meeting service enables organizations to interact with team members across the globe, even when they’re not in the same room. By integrating with project management tools like Jira and Slack, as well as online meeting tools like Google Meet and Zoom, Spinach.io makes it easy for managers to keep track of progress and ensure that all team members are on board with decisions.

Engineering teams that use the Scrum agile development process often face problems with debugging and testing their software applications. By using Sentry, these teams can quickly diagnose and fix any issues before they cause any major crop failures.

Spinach.io is an online marketplace that allows users to buy and sell products directly from providers, such as farmers, miners, and creators of artisanal goods. The marketplace uses a technologyplatform that lets users track and manage their purchases in one place. Investors in the seed round include SV Angel, Redpoint Ventures, Harrison Metal Capital Partners II

  • Cover slide
  • Team slide
  • Problem slide
  • Mission slide
  • Product slide
  • Traction slide
  • Customers slide
  • Investors slide
  • 18-month plan slide
  • Thank-you slide

Think about your business model as part of a VC pitch

Image of tiles indicating parts of a business model on a dark blue background.

Ukraine has long been a landlocked country that has struggled to keep up with the advances of its neighbors. In recent years, however, it has made great strides in its economy and security. Ukraine’s current president, Petro Poroshenko, is determined to make his country a leading global player. To do this, he

Many people have the misconception that an MBA is necessary in order to create a credible business plan. In reality, however, a good level of understanding of business fundamentals is not only possible without an MBA, but can also be beneficial. Business plans are commonly judged on their accuracy and originality – two things that can be improved by taking the time to understand concepts such as profit and loss, financial statements and Rockefeller’s Management Rules.

Developing a plan is key to realizing any goal. The five aspects of a plan that I focus on when developing a pitch deck are customer need, market opportunity, feasibility, resources needed, and Timeline. Developing customer need is essential in identifying what the potential market wants and needs. Market opportunity refers to the perceived advantages of providing your service or product versus those already in existence and/or those that are

  • Cost of goods sold
  • Customer acquisition cost
  • Lifetime value
  • R&D cost
  • Pricing model

When telling your startup’s story to investors, breaking down those numbers can be a great way to show that you are onto something big. By presenting your business in an interesting and compelling way, you can show investors that you have the potential for success.

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Ava Patel

Ava Patel is a cultural critic and commentator with a focus on literature and the arts. She is known for her thought-provoking essays and reviews, and has a talent for bringing new and diverse voices to the forefront of the cultural conversation.

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