Minimizing Pesticide Use: AgZen’s RealCoverage in Action

Agzen Large
A 2021 study found that if farmers didn’t use pesticides, they would lose 78% of fruit production, 54% of vegetable production, and 32% of cereal production. At the same time, the way pesticides are delivered is not ideal: The only way to guarantee enough pesticide distribution is to spray too much. By reducing foliar pesticide usage by 30% to 50%, AgZen’s technology might help mitigate these impacts, aligning with the critical need for improved spray efficiency highlighted in recent reports. AgZen is preparing to launch RealCoverage commercially later this year through a lease-to-own program, which helps put the system into financial range for farmers. The company suggests that by reducing the amount of chemicals used, the system pays for itself within a season.