They continue to labor under the dual misapprehension that ideas are sacrosanct and that technical supremacy is the key to startup success.
There is no shortage of exciting business ideas out there; indeed, its multiple founders frequently experience the same lightbulb moments and go on to develop near-identical business propositions.
What makes startups more likely to succeed is the quality of the team, their ability to execute, and their sense of timing — the most inscrutable element of company building.
What makes startups more likely to succeed is the quality of the team, their ability to execute, and their sense of timing.
Like many seasoned investors, I’ve been preaching the virtues of “team, timing, and execution” for years.
Eye-tracking tech has been making its way into cars for years as a safety feature, especially with the rise of driver assistance software.
Now, Bosch thinks the tech could offer some other benefits – and it’s showing off two ideas this week at CES 2024 in Las Vegas.
The first scenario is pretty straightforward (and very European): You’re driving home and the car recognizes that you’re looking pretty drowsy.
The other is far more complicated: Eye-tracking tech could be used during your drive to figure out what points of interest you’re looking at, and the car could offer contextual information.
Since Bosch is merely a supplier here, it’s up to the automakers to decide if – and more importantly, how – it wants to implement these ideas.
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