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Announced earlier this year, Roku revealed today that its Pro Series TVs, the lineup of high-end televisions, are now available for purchase in the U.S. Starting today, Roku Pro Series TVs are being sold at Best Buy stores and online at BestBuy.com, Amazon.com, and Walmart.com. Compared to the Roku Select and Roku Plus Series TVs, which were the first-ever Roku-branded smart TVs that launched in 2023, the Roku Pro Series has a slimmer design that can be flush mounted to the wall. Like the Roku Plus TVs, the Pro Series has HDR10+ and Dolby Vision for a cinematic viewing experience, as well as 4K QLED displays and local dimming. In addition to the Pro Series launch, Roku announced new software updates coming to all Roku TVs that aim to enhance the viewing experience.