driverassistance

Tesla is about to start giving every customer in the U.S. a one-month trial of its $12,000 driver-assistance system, which it calls Full Self-Driving Beta, provided they have a car with the compatible hardware. The company is also reportedly mandating, at CEO Elon Musk’s request, that prospective buyers are given a demo of the software before they purchase a new Tesla. The full-court press to promote FSD Beta software, an upgraded version of the Autopilot system that comes standard in all Tesla vehicles, is happening at an interesting moment for the company. It’s the end of the first quarter of 2024, and Tesla usually pulls out all the stops — including having executives help deliver cars to customers — to meet or beat its sales goals. The decision to temporarily increase access to the FSD Beta software comes as Tesla has been rolling out a new “V12” version of the software that ditches the previous code in favor of a system that runs entirely on neural networks.