emoto

Florida Man Purchases Cake’s Remaining Electric Motorbike Inventory in the US

Michael Joyce Emoto Cake
The future of bankrupt electric motorbike startup Cake is still uncertain, but the majority of its U.S. inventory is going to a guy in Florida. Joyce says he didn’t buy any of the remaining Cake Kalk electric motorcycles, as those have been recalled for battery fire risk and steering column problems. Buying the inventory gives him “six to 12” months of runway, which will give him time to finish negotiating with other companies to sell electric motorbikes. Joyce is confident he can sell the Cake inventory after spending most of the last year honing in on a good sales and marketing strategy. Joyce hopes to find enough success to build Emoto into a brand that becomes a one-stop-showroom for electric motorbikes, similar to some of the country’s biggest powersports dealers.