facial

Rite Aid Prohibited from Utilizing Facial Recognition Technology Following Erroneous Identifications of Shoplifting Perpetrators

Gettyimages 1644666359 E1703063162803
With the FTC’s increasing focus on the misuse of biometric surveillance, Rite Aid fell firmly in the government agency’s crosshairs. And companies such as Clearview AI, meanwhile, have been hit with lawsuits and fines around the world for major data privacy breaches around facial recognition technology. The FTC’s latest findings regarding Rite Aid also shines a light on inherent biases in AI systems. Additionally, the FTC said that Rite Aid failed to test or measure the accuracy or their facial recognition system prior to, or after, deployment. “The allegations relate to a facial recognition technology pilot program the Company deployed in a limited number of stores,” Rite Aid said in its statement.