hire

But when is the right time to hire a CFO, and is a full-time CFO even necessary in this age of C-level-as-a-service? It is common for founders to think narrowly about accounting when considering whether to hire a CFO. It is common for founders to think narrowly about accounting when considering whether to hire a CFO. Startup coach and CFO Evgeny Popov said that hiring a CFO was a no-brainer, akin to finding a CTO for your tech company. “Unfortunately, hiring a CFO is not an obvious move for founders because most founders come from the product or tech worlds and don’t see the CFO as vital to growth.”