Former web3 gaming founders raise $2.5M for their NFT marketplace to retain users even when there ‘isn’t money to be made’Even though NFT sales volume is still down 88% from 2022 all time-highs (and down 38% year-to-date), Pallet Exchange is building a new type of NFT marketplace focused on user retention.
“It’s cool if there’s a lot of financial innovations happening, but at the same time we saw there’s pain points from a user experience,” Li said.
It’s using social media tactics like in-app messaging that lets people interested in the same NFT collections engage with each other on its marketplace.
That’s when Seiyans, an Sei-based NFT collection fueled by meme culture, capitulated the new blockchain and marketplace into the talk of the crypto world.
Down the line, Pallet plans to look into working with big partners in the art marketplace and create a separate marketplace for those creators.
As remote work becomes increasingly prevalent, organizations globally are adapting, especially regarding onboarding procedures for new employees and navigating cross-border payment complexities.
RemotePass, one such business out of the UAE, has raised $5.5 million in Series A funding led by New York-based 212 VC.
CEO Kamal Reggad and Karim Nadi founded RemotePass in late 2020 to allow businesses to onboard, manage and pay their talent base in countries where they lack local legal presence.
Several companies are actively facilitating remote work and aiding employees in receiving payments from employers.
“Addressing today’s workforce challenges like talent mobility and remote work, RemotePass stands out as a key enabler.
In an effort to retain developers, Apple has begun its pilot tests of “contingent pricing,” a new way for them to market App Store subscriptions, TechCrunch has learned.
That’s the case with the debut pilot test of contingent pricing that pairs up two apps: Structured and one sec.
(An interesting choice for the pilot, given Apple and Meta’s ongoing beef over App Tracking Transparency, which Meta said harmed its business!)
With contingent pricing, customers who subscribe to one of the apps can receive a discount if subscribing to the other.
Apple says it helps the developers with the implementation of contingent pricing to make the redemption process “seamless” for customers purchasing through its App Store.
Some of the most important channels for news traffic — Google Search, social platforms like Facebook — changed how they focus on and surface news links, and that’s had an overall hit on traffic and ad sales.
And consumer tastes have changed, too, and it appears that the app is also struggling to attract and retain users.
Given the decline in downloads, Apptopia said a figure of 10 million active users today would now be “a stretch.”Another firm, Sensor Tower, added more insight, noting that SmartNews had, on average, roughly 1.7 million worldwide daily active users between Q1 2023 and Q3 2023.
Sensor Tower’s estimates indicate the SmartNews app has roughly 5 million worldwide monthly active users from Q1–Q3 2023, down an average of 30% year-over-year, per quarter, it said.
Sensor Tower also suggested that lapsed product iterations and feature launches likely contributed to falling consumer interest and interaction with the SmartNews app.
