Possible options: 1. The Threat to Tesla’s Dominance: An Affordable Electric Vehicle is Key 2. Tesla’s Competitive Edge in Jeopardy Without a Budget-Friendly EV 3. Will Tesla’s Reign End Without an Affordable Electric Car? 4. The Importance of an Economical EV
Elon Musk’s decision to green light a robotaxi over an affordable EV might cost the company its lead.
Last week, Musk reportedly canned the effort in favor of a robotaxi, the sort of pie-in-the-sky project that defined his first decade at the helm.
Tesla was reportedly on the cusp of building a $25,000 EV.
Given flagging sales of the company’s existing product line, it would have been a welcome shot in the arm.
It also would have given the company a product to hold its ground against a predicted onslaught of inexpensive Chinese EVs.
