Two months ago, media giant Fox Corp. partnered with Polygon Labs, the team behind the Ethereum-focused layer-2 blockchain, to tackle deepfake distrust.
Fox and Polygon launched Verify, a protocol that aims to protect their IP while letting consumers verify the authenticity of content.
“When you put that content on chain, you can now validate that content was created by a certain individual or brand,” Blank said.
This story was inspired by an episode of TechCrunch’s podcast Chain Reaction.
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Hundreds in the artificial intelligence community have signed an open letter calling for strict regulation of AI-generated impersonations, or deepfakes.
While this is unlikely to spur real legislation (despite the House’s new task force), it does act as a bellwether for how experts lean on this controversial issue.
Criminal penalties are called for in any case where someone creates or spreads harmful deepfakes.
As you can see, there is no shortage of reasons for those in the AI community to be out here waving their arms around and saying “maybe we should, you know, do something?
!”Whether anyone will take notice of this letter is anyone’s guess — no one really paid attention to the infamous one calling for everyone to “pause” AI development, but of course this letter is a bit more practical.
Now, when you search terms like “taylor swift ai” or “taylor swift deepfake” on X, you’ll find thousands of posts from fans trying to bury the AI-generated content.
This abuse has even seeped into schools, where underage girls have been targeted by their classmates with explicit, nonconsensual deepfakes.
So, for some Taylor Swift fans, this isn’t just a matter of protecting the star.
taylor swift fans are genuinely amazing.
they literally accomplish stuff our legal system can't — soup (@jasminericegirl) January 25, 2024Congress is making some legislative headway to criminalize nonconsensual deepfakes.
Now, when you search terms like “taylor swift ai” or “taylor swift deepfake” on X, you’ll find thousands of posts from fans trying to bury the AI-generated content.
This abuse has even seeped into schools, where underage girls have been targeted by their classmates with explicit, nonconsensual deepfakes.
So, for some Taylor Swift fans, this isn’t just a matter of protecting the star.
taylor swift fans are genuinely amazing.
they literally accomplish stuff our legal system can't — soup (@jasminericegirl) January 25, 2024Congress is making some legislative headway to criminalize nonconsensual deepfakes.
