“Murena, the Smartphone Company, Debuts its Own Mobile Network: Embracing a ‘De-Googled’ Approach”
Murena, a French startup that sells “de-Googled” smartphones replete with its own flavor of Android, is launching an own-brand mobile network as it throws its hat into the fast-growing mobile virtual network operator (MVNO) ring.
Murena Mobile, as the new service is called, is built atop T-Mobile and is available to U.S. customers only.
With Murena Mobile now thrown into the mix, it has another recurring revenue stream to lean on.
Additionally, customers can’t actually sign up for a Murena Mobile plan at the same time as buying one of its eSIM-supported devices — they have to complete that transaction separately.
“In the future, we could think about a complete package with phone, cloud plan and a mobile plan all combined in a monthly subscription.”
