Etsys

Enterprise

“Etsy Unveils Revolutionary ‘Gift Mode’: An AI-Driven Tool with 200+ Curated Gift Suggestions”

E-commerce site Etsy today launched “Gift Mode,” a new AI-powered feature to match you with tailored gift ideas based on specific preferences. Gift Mode is essentially an online quiz that asks about who you’re shopping for (sibling, parent, child), the occasion (birthday, anniversary, get well), and the recipient’s interests. At launch, the feature has 15 interests to choose from, including crafting, fashion, sports, video games, pets, and more. It then generates a series of gift guides inspired by your choices, pulling options from the over 100 million items listed on the platform. Etsy hopes Gift Mode will relieve the stress that comes with selecting the perfect present.

Kira Kim
January 24, 2024

Uncategorized

Etsy’s Continued Layoffs: Predictable as Ever

Once again, Etsy’s layoffs come as no surprise Junkification and fierce competition paint a tough path aheadRemember when we wrote that Spotify’s latest layoffs make sense? Well, we feel the same about Etsy’s announcement that it would lay off 11% of its workforce. This is not us being callous with employees affected by these layoffs, or making excuses for what led the NASDAQ-listed marketplace to that point and what could perhaps have been prevented. We are just saying that this isn’t much of a surprise. But more than quantitative, Etsy’s challenge is qualitative.