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The Discovery: A Malfunctioning Glitch Led to Multiple Posts Being Incorrectly Tagged as ‘Sensitive Material’

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A bug on X, formerly Twitter, was causing numerous posts over the weekend to be flagged as “Sensitive Media,” thwarting the company’s own attempts to make its platform more approachable to advertisers. Today, a bug in our system caused X to incorrectly label numerous posts as Sensitive Media. — Safety (@Safety) January 21, 2024“Sensitive media” is a label X uses to denote content that others may not wish to see, like violence or nudity. X asks its users who want to regularly post such items, to adjust their media settings to appropriately mark their images. This is being fixed.” An hour later, he reposted the message from the X safety team which referred to the issue as a bug.