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Maximizing Efficiency and Rapid Scale-Up: The Crucial Role of Investors’ Operational Expertise for Startups

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Investors bring expertise from their prior careers as COOs, CFOs, or other operational roles. However, navigating conversations with investors in their areas of operational expertise isn’t always straightforward. I keep the following principles in mind to avoid these pitfalls and get the most out of investors’ operational knowledge and experience. What would happen if we broke down the percentage of our sales reps hitting 50%, 80%, or even 100% of their quota? Our numbers looked good on paper, but unless we could democratize sales success, our efforts wouldn’t scale.