“The Chief of Bumble shares her vital objective: to add some sizzle to the organization”
Bumble’s new CEO talks about her critical mission: to spice things up at the company Tis the season for turnaround CEOsSince Bumble’s blockbuster IPO at the height of the pandemic, investors’ ardor with the dating service has cooled.
Part of it ties to AI, which Bumble’s rivals are also leaning into more heavily.
But as we approach our 10-year anniversary, it’s a great moment to think about how we best serve our mission.
Historically, what we’ve seen is that a lot of men will come to Bumble who believe in women being empowered.
Bumble has always been great at community-based marketing: hosting events and finding ambassadors who really want to represent the brand.
