Taylor Swift Resumes Sharing Music on TikTok, Defying Ongoing UMG Dispute
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After 10 weeks of being absent from the platform, Taylor Swift’s music has returned to TikTok — or at least her more recent songs and “Taylor’s Version” cuts, since she owns those masters.
Taylor Swift’s music, and music from all artists signed to Universal Music Group, was pulled from TikTok when the two parties were unable to come to a renewed licensing agreement.
UMG framed its refusal to come to a deal with TikTok as a means of standing up for emerging artists.
By selectively removing the music of certain of our developing artists, while keeping on the platform our audience-driving global stars,” UMG wrote.
Her “Taylor’s Version” recordings are back on TikTok, but songs from records like “Reputation,” which doesn’t yet have a “Taylor’s Version,” are still absent from the platform.