Voodoo Acquires BeReal in €500M Deal for Mobile Apps and Games
Voodoo, a French mobile apps and games publisher, has acquired BeReal for €500 million.
As part of the acquisition, BeReal co-founder and CEO Alexis Barreyat will leave the company after a transition period.
Aymeric Roffé, the CEO of Wizz, one of Voodoo’s social media apps, will take over as CEO of BeReal.
On BeReal, users receive a push notification each day prompting them to post they’re up within a two-minute window.
“Voodoo has a proven track record of driving significant growth in mobile apps,” said BeReal founder Alexis Barreyat, in the press release.