zupyaks

Creating a startup without a fixed idea is like building a startup backward. Our journey began when my co-founder, Qi Cao, was exploring various startup ideas. Due to the increased paid marketing costs, finding new and cheaper ways of acquiring customers through content has become top of mind for startups and small businesses. Although arguably positive for us as consumers, the privacy trend is causing paid marketing costs to soar. Keep testing various marketing tactics until you strike gold, and measure your results to see if they were successful.