Behold: Spotify introduces enhanced playlists with the power of AI

Spotify is building on its AI DJ feature, adding a new AI-powered playlist feature. Spotify’s AI work nests into its other efforts to differentiate its service from rivals like Apple Music and offerings from Amazon. Starting in just a few countries, the new AI playlist feature will roll out to more markets over time. Some Spotify users have complained that the rollout of new products can take longer than they want to reach their home market, it’s worth noting. But for those of us who aren’t mega-ChatGPT users, AI can seem ever so slightly remote from our regular existence.

Spotify Introduces AI-Powered Playlist Feature

In its continuous efforts to enhance user experience, Spotify is expanding on its AI DJ feature by introducing an exciting new AI-powered playlist feature. But this isn’t just any ordinary feature where you can simply ask Spotify to generate a list of your favorite genre or decade. Instead, it caters to a specific type of request, something along the lines of “my dog is sad and I love the color purple, please make me a list of songs.”

With a simple prompt, Spotify’s AI will curate a personalized list of tunes for you to enjoy. While the extent to which you can test its capabilities is yet to be seen, it’s safe to say that we’re eager to put it through its paces.

How long it will take for this feature to roll out to your country is still unclear, especially if you reside in a country that is not part of its initial release. Some users have expressed frustration with the slow rollout of new products in their home markets, a point worth mentioning.

Spotify has been tirelessly working on incorporating AI into its platform, setting itself apart from its competitors such as Apple Music and Amazon’s offerings. In recent years, the European tech giant has also made strides in diverse industries including audiobooks, podcasting, and even edtech.

While the new AI playlist feature will initially debut in a few countries, it will gradually expand to more markets. This begs the question of when it will be available in your hands, especially for those of us who don’t reside in its launch countries.

It’s no secret that AI has become a buzzword, with constant news updates about its advancements and integration into various industries. Many tech companies are investing heavily in incorporating AI technology into their products and services, making it a significant business trend. On a more personal level, AI is gradually creeping into our daily lives, including our music habits. With tools like Spotify’s latest AI feature, it’s bridging the gap between mundane daily tasks, such as queuing up a playlist, and the innovative technology at play.

Hit play and let’s have some fun!