audiences

Exploring the Impact of AI and Marketing Tools on Audience Growth: LinkedIn’s Premium Company Pages Testing

Linkedin Getty
LinkedIn quietly started to post information describing its new Premium Company Page six days ago. Pricing for premium company pages is not immediately disclosed, but it appears admins of pages that are eligible for it can see it. The Premium Company Page subscription in some ways will look very familiar, in that it taps into well-known LinkedIn mechanics. Testimonials, which LinkedIn has really promoted as a feature on profile pages for individuals, also get a push here: admins can display these prominently at the top of their premium pages. Last but not least, with LinkedIn big on verification lately, and here too a Page can get a golden badge with a premium subscription.

BLKFAM, Championed by Whoopi Goldberg, Unleashes Over 1,000 Hours of Children’s Content

Blkfam Content
BLKFAM considers its platform the first and only Black-owned and Black-focused family streaming service. The company’s goal is to serve Black audiences who often feel misrepresented/underrepresented in mainstream media even though it’s the demographic that watches the most TV. According to Nielsen, Black audiences consume over 81 hours of media on a weekly basis. BLKFAM aims to release content that “entertains, educates, and celebrates Black American family-friendly content,” the company wrote in its press release. BLKFAM is now available on Amazon Prime Video Channels, Amazon Fire TV, Apple TV, Roku, YouTube TV, Samsung Smart TVs, Vizio, LG, and iOS and Android devices.

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