conversational

How a Conversation-Driven AI Strategy Helped a Startup Secure $8 Million from Regulated Industries

Opendialogai 6dec 002
As conversational AI begins to take over the world, chatbots are being given a new lease of life. Parcel delivery giant DPD recently had to disable part of its online support chatbot after it swore at a customer. The demand for conversational AI is skyrocketing, and is set to explode to a mind-boggling $38 billion globally by 2029. However, regulated sectors are still grappling with Natural Language Understanding (NLU) and Large Language Models (LLMs). While an LLM might be able to sound like a human and understand context, regulated industries need high guard rails on an AI-driven approach.

Rapidly create Search campaigns with Google’s latest conversational tool, powered by Gemini

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Google announced today that Gemini, its family of multimodal large language models, now powers the conversational experience within the Google Ads platform. With this new update, it will be easier for advertisers to quickly build and scale Search ad campaigns. The conversational experience is designed to help build Search campaigns through a chat-based tool. The tool uses your website URL to create Search campaigns by generating relevant ad content, including assets and keywords. “We observed that it helps them build higher quality Search campaigns with less effort.”The new tool will join Google’s other AI-powered tools for advertisers.