ticketing

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AXS and TikTok Join Forces to Offer Global Ticket Sales for Live Events

Tiktok said today that it has partnered with ticketing company AXS to sell tickets for events worldwide. Users in these regions can tap on the events highlighted in videos or on artists’ profiles to buy tickets through AXS. TikTok had signed a similar deal with Ticketmaster for U.S.-based events in 2022, and expanded the partnership in 2023 to sell tickets in 20 more countries. The short-video platform said it will let certified artists promote their live events by adding AXS event links to their videos, and sell tickets via an in-app ticketing feature. Last October, TikTok onboarded Tickets.com as a partner to sell passes for its first live music event.

Max Chen
April 16, 2024

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“Experience Budget-Friendly Tickets and a Thriving Social Community with EQ Tickets”

Those shared interests combined with Ryan’s understanding of the market — and the margins necessary to be successful — led to the founding of EQ Tickets. Initially, EQ Tickets focused on developing a secondary ticket marketplace, similar to something like StubHub, Vivid Seats, or SeatGeek. The final tie-in is EQ Tickets’ primary ticketing marketplace, which helps turn the site into a one-stop shop for big events. The primary ticketing platform hadn’t yet been announced as EQ Tickets was working directly with select clients to test the service. EQ Tickets is currently available via the web and mobile web but plans to launch a native mobile app later this year.