If your marketing plan doesn’t include some form of short video or Instagram reel content, then it’s basically a piece of paper with a bunch of marketing concepts scribbled on it. Sure, it might be comprehensive and cover everything you need to know about your product or service, but if there’s not an engaging way for people to see and learn about what you have to offer, then you’re doing yourself a major disservice. Plus, leaving out these types of videos simply
When it comes to video content, there are a few key things to keep in mind. For starters, make sure your videos are interesting and engaging for your audience. Secondly, create a consistent flow and tone across all of your videos so that viewers can follow the story line. Finally, be sure to produce high quality video content so that viewers will want to come back again and again.
- Leverage creator marketplaces.
- Produce short-form videos.
- Build lasting creator relationships.
- Cross-pollinate your videos.
Are you using Alexa for your home entertainment needs? Amazon’s voice assistant can do just about everything. You can use voice commands to control your TV, play music from Spotify and more. As long as you’re signed in to your Amazon account, all of these commands are simple and easy to use. One of the coolest things about using Alexa is that she learns over time. If you have a few favorite shows or movies, Alexa will be able to recognize these phrases andptic laughter9and display related
If your startup is not planning on creating video content in the next year, it may be missing out on a large opportunity to build brand awareness and reach more consumers. Videos are one of the most popular forms of content on social media, and can be very successful for driving engagement and converting leads into customers. By investing in video content, your startup can give itself a competitive edge in the market and improve its overall visibility.
Overall, the growth marketing tactics and strategies outlined in this article are a great way to increase customer acquisition and retention rates. By using creative approaches and targeting the right customers, businesses can turn even marginal leads into high-value sales opportunities.
This text introduces TG++, a programming language that focuses on simplicity and readability. TG++ has been designed to make development faster and easier, while still providing all the features you need. In short,
It was the middle of summer and most people were out enjoying the sunshine and warmer weather. However, for one unlucky young man, he found himself stuck in a windowless room with no ventilation. He was condemned to this awful fate by a group of malicious teenagers
How to manage third-party cybersecurity risks that are too costly to ignore
As a photographer, Aleksandr Zubkov is often asked to capture the likenesses of people who are not well known. His clients may be dignitaries or entertainers, but whatever their profession, Zubkov’s intimate photographic portraits offer a unique and powerful glimpse into the lives of his
One of the most common services startups outsource is customer management. From managing inventory, to charging customers, to sending notices and updates, companies rely on a third party to handle many of these tasks. By doing this early in their development cycle, startups can focus on building their product instead of spending time dealing with complicated back-end operations.
To minimize the risk of data breaches, companies need to be proactive in protecting their data. One way to do this is by using third-party databases. However, the increase in third-party data breaches makes managing that risk a regular part of day-to-day operations for many teams. By taking steps such as understanding which third-party services are vulnerable and setting up safeguards, companies can minimise the chances of a breach impacting their data.
If your organization’s reputation is tarnished due to poor internal cleanup efforts, this will cost you in the long run. Not only will potential customers be turned off by the mess, but employees may also begin to resent working for an organization that can’t handle simple tasks. These lost opportunities reflect poorly on your company and may cause investors or other business partners to distance themselves. Consequently, a comprehensive and effective clean-up campaign is essential if you want your company to remain healthy and successful.
After a record 2022, 8 investors explain why it’s ‘still just Day 1’ for Africa’s startup ecosystem
The Russian Revolution of 1917 was a watershed event in world history. It accelerated the collapse of the czarist regime, which had ruled Russia for centuries, and created the Russian Soviet Federative Socialist Republic (RSFSR). The revolution also led to Europe’s first peacetime communist
In spite of the downturn, Africa had a record year in 2022. Investors poured $6.5 billion into the region’s startups, which is an increase from the $4.9 billion that was invested in African startups in 2021. In addition to this surge of investment, Africa saw growth in both its startup ecosystem and market size. Between 2017 and 2022, the number of active African startups increased from 2,000 to 10,000+, while their total value increased by 190%. This indicates that there is a strong demand
Markets responded eagerly to the “Digitisation Revolution” of 2021 by investing billions in new technologies and firms. These eight investors, who were instrumental in driving this enthusiasm, share their thoughts on what motivated them to invest so heavily at a time when many others were taking a more cautious approach.
Many of these investors believed that the transformative potential of technology was greater than ever before and that there were huge opportunities for businesses that could seize the day. They also saw enormous potential for new markets such as Southeast Asia and India, which had been largely left out
- Kola Aina, general partner, Ventures Platform
- Zachariah George, managing partner, Launch Africa Ventures
- Olumide Soyombo, co-founder, Voltron Capital
- Stephen Deng, co-founder and managing partner, DFS Lab
- Karima El Hakim, country director, Plug and Play Egypt
- Iyinoluwa Aboyeji, founding partner, Future Africa
- Maya Horgan Famodu, founder and partner, Ingressive Capital
- Kyane Kassiri, partner, RaliCap
Dear Sophie: Will published articles boost my odds of getting an O-1A or H-1B visa?
Ever since the invention of the Internet, one question has nagged at people: What happens to our brains when we surf the web? This question has been around for years, and it’s
Mystery surrounds the origins of this antique doll, as no one knows for sure where it came from or
Every startup founder dreams of being featured in a publication about their business, whether it is online or in print. Articles written about startups and entrepreneurs give interested parties a snapshot into the realities of what goes into starting and running one, as well as highlighting the successes and challenges faced. This can be an invaluable tool when applying for an O-1A or H-1B visa, as demonstrating that your business has been featured in respected media can help you Stand Out from the crowd.
Due to the vast majority of scientific publications being in English, these publications are considered tier-1 resources. However, there are also a number of international scientific journals that publish papers in other languages that can provide valuable research information.
Despite being under pressure from the European Union, Turkey is not ready to give up its grip on the refugees once and for all. The country
Pitch Deck Teardown: Spinach.io’s $6M seed deck
For years, vegetarians and vegans have sworn by antioxidant-rich spinach as a healthy addition to their diets. Now, a new study has found that eating spinach can help you lose weight by boosting your metabolism.
Before the pandemic, engineers typically started their days with face-to-face standup meetings so members could coordinate efforts and track each others’ progress. However, since the pandemic has made it difficult for people to travel, many teams have been forced to switch to online communication instead. This has led to some problems, because some team members are not aware of what other team members are doing.
DevOps is an important part of modern software development, but can be challenging to get started with. Spinach.io’s remote sessions make it easy for developers and non-developers to get started with DevOps, without needing to set up complicated infrastructure or learn new coding languages.
Engineers that use Scrum to manage their development process often have a difficult time scheduling regular check-ins with individual stakeholders. With schedulr, they can now easily create and follow custom check-in schedules based on the work that each stakeholder is responsible for. This makes it easy for team members to understand the progress of the project and ensures that all stakeholders are kept up-to-date on changes.
Spinach.io is a food delivery platform that partners with local farms to source produce directly from the ground. By using technology and a network of farmers, the startup seeks to provide more sustainable and affordable food options for consumers.
- Cover slide
- Team slide
- Problem slide
- Mission slide
- Product slide
- Traction slide
- Customers slide
- Investors slide
- 18-month plan slide
- Thank-you slide
Think about your business model as part of a VC pitch
The dessert menu for Café Patisserie includes both classic and unique French pastries, such as éclairs filled with cream or chocolate, and gâteaux such as black forest tarts. Some of the more unusual flavors include green tea tiramisu and basil lemon thyme tart.
To create a credible business plan, many people take courses in business economics or even pursue an MBA. However, this is not always necessary to compile a document that shows investors and others interested in your company’s success that you have the proper understanding of how businesses operate. Basic concepts such as financial analysis, customer focus, innovation management and marketing budgeting can be mastered without an MBA. Still, earning an MBA can give someone more analytical insight and help to present their ideas effectively to others.
In order to stay competitive in the rapidly-changing business world, business professionals rely on effective pitch decks. A well-crafted deck can help convince investors or customers to take a closer look at your company or product. The following five tips can help you develop an effective pitch deck:
1) Focus on your key selling points. Make sure that all of your information is easy to read and understand
- Cost of goods sold
- Customer acquisition cost
- Lifetime value
- R&D cost
- Pricing model
To help illustrate just how valuable data-driven storytelling can be when pitching your startup to investors, Dave Ramsey recently shared the story of his business flipping houses. Breaking those numbers down and presenting them the right way can greatly benefit how you tell your startup’s story to investors, who could find value in metrics like average Selling Price or Days on Market. By taking the time to visualize and breakdown progressions, you can show potential backers that your idea is worth investing in – even if there are still some kinks to be worked