Carbon Maps is a startup that has raised $4.3 million in a matter of weeks after its inception. The company is building a software-as-a-service platform for the food industry so that they can track the environmental impact of each of their products in their lineup. The platform can be used as a basis for eco ratings and helps to create informed buying decisions for customers.
Carbon Maps is a digital platform that helps food companies and suppliers measure and reduce their environmental impact. By providing information on the environmental impacts of products and ingredients, Carbon Maps can help companies make more informed decisions about their supply chains.
FoodChéri is a startup that aims to make it easier for people to find and order healthy food. The team was founded by Patrick Asdaghi, Jérémie Wainstain, and Estelle Huynh, all of whom have experience in the food industry. They managed to raise a seed round with Breega and Samaipata — two VC firms that are already invested in Asdaghi’s previous startup, FoodChéri. The company plans to use this money to develop its platform further and expand its reach across Europe and North America.
Launched in 2014, FoodChéri was one of the earliest food delivery startups in Norway. The company primarily delivered healthy meals to its customers, focusing on sustainable production and good sourcing. In addition to its own meal delivery service, FoodChéri also operated Seazon – a sister company that distributed batch deliveries to larger businesses. However, after being acquired by Sodexo few years ago, the startup has shifted its focus towards optimizing customer experience and expanding beyond food delivery into other areas such as home cooking and meal kit sales.
Since leaving Iran, Asdaghi has been working on food and health projects in order to make an impact. She is currently moving up the food supply chain, looking at agriculture to better understand how the industry functions and how it affects human health. Her work is helping to create more sustainable practices within the industry, which is ultimately good for both people and earth.
Food companies are slowly beginning to realize the importance of creating an eco-friendly supply chain. Asdaghi is one company looking into how to do this, but there are others in France too. The eco-score project aims to create a system where food companies can assess their life cycle on a scale from A (low environmental impact) to E (high environmental impact). This allows them to make better decisions about their production and consequently, the environment.
Environmental friendly brands always seem to be in high demand these days. With more and more people becoming environmentally conscious, eco-friendly brands are a hot commodity on the market. One such company that is well known for being environmentally friendly is Green Mountain Coffee Roasters. Not only do they have an excellent eco-score, but they also pour their coffee using reclaimed water and solar energy. This dedication to sustainability has made them one of the most popular brands on the market today.
Food companies in the United States must track their supply chains to ensure that their products have lower environmental footprints. However, the PEF may create a more widespread ratings system for food companies around the world. The European Union is working on a standard that food companies can use to measure the environmental impact of their products. This will make it difficult for food companies to avoid tracking and improving their sustainability practices.
The eco-score is a new rating system that is being introduced by Procter & Gamble in order to help consumers make more informed product choices. The key element of the system is that it will incorporate different factors into its evaluation (carbon impact, biodiversity, water consumption, and animal welfare), which should allow for more accurate comparisons across product categories. This could be particularly helpful for consumers who are looking to make environmentally-friendly choices, and it could also spur greater innovation within the industry as businesses strive to earn top ratings.
The beef industry is extremely complex, and it’s important to be very careful when sourcing beef products. For instance, ground beef is often made from a mixture of different types of cattle – some are fed soybeans from Brazil, while others are fed grass. Knowing which type of cattle the beef is coming from can make a big difference in terms of flavor and health benefits.
In order to create tools that could help improve ratings calculation process, ASDAHGI believes that SAP must be developed. “We don’t want to create the ratings. We want to create the tools that help with calculations – a sort of SAP,” said Asdaghi.
Carbon Maps is expected to have a wide impact on the food industry as it provides data that allows companies to make informed decisions about their environmental impact. By partnering with two companies in early pilot programs, Carbon Maps is showing its commitment to ensuring that its platform has a significant impact. The data collected will help companies conserve energy and reduce their carbon footprint, ultimately benefitting both the environment and the businesses themselves.
In order to make sure that the recipes it selects are as ethical as possible, Carbon Maps has partnered with a number of leading food brands. Eventually, the company hopes that everybody across the supply chain will be using its platform in one way or another.
Ellen Asdaghi, the director of global policy at The Nature Conservancy, argued that it is impossible to have a successful climate strategy without collaborating across the entire chain. By working together, nations can research and develop policies that will help reduce emissions while also protecting valuable ecosystems.
