Analyzing the Current State of Apple Vision Pro as the Initial Buzz Subsides: A TechCrunch Minute

A few months after its launch, how is Apple’s Vision Pro faring? I am a long-term bull on augmented reality, virtual reality, and face-computers in general. So it is to my partial chagrin that the hype around the Apple Vision Pro has faded more rapidly than I anticipated. But I anticipated the Apple brand to keep the hardware in the news — and atop our collective minds — longer than it managed after its launch. I find it archaic that my monitors are akin to digital chalkboards when they should be built into my glasses.

A Fresh Look at Apple’s Vision Pro

It has been a few months since the launch of Apple’s innovative Vision Pro, but how is it truly faring? The highly anticipated device made headlines with its unique concept of bringing computer technology to your face. However, the initial hype has seemingly died down.

I have always been a strong believer in augmented reality, virtual reality, and face-computers. I still vividly remember my first experience with what would become the Microsoft Hololens project. It was a pivotal moment that ignited my excitement for technology. So it comes as a slight surprise that the buzz surrounding the Apple Vision Pro has dissipated much faster than I had anticipated.

Of course, with its “Pro” title, high price point, and limited developer support at this point, the new Apple device has a long road ahead of it. However, I had expected the Apple brand to keep the hardware in the spotlight, and at the forefront of our minds, longer than it has since its release.

For now, we are still mostly in the dark about the device’s popularity. Sure, there have been reports of some individuals returning their Vision Pro, and TechCrunch’s own review was lukewarm at best, but that doesn’t necessarily mean that most users have returned their device. It could be possible that some individuals are actually enjoying the gadget more than we did.

Let’s hope that both Apple and Meta (with its Quest line of VR headsets) do not give up on cracking this particular nut. Personally, I find it outdated that my computer screens are still like digital chalkboards when they should be seamlessly integrated into my glasses. So let’s hit play and have some fun tackling this exciting technology.

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Dylan Williams

Dylan Williams is a multimedia storyteller with a background in video production and graphic design. He has a knack for finding and sharing unique and visually striking stories from around the world.

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