How strongly a technology good or service resonates with potential customers is often called “product-market fit,” or PMF.
Jess Lee is coming to TechCrunch Early Stage in Boston this year to help founders looking to reach, or refine, their current PMF guide their upstart tech companies in the right direction.
Early Stage is shaping up to be possibly our best-ever shindig for early-stage founders, with NFX’s James Currier, Underscore’s Lily Lyman, and of course Lee herself coming ’round to talk shop.
As with all Early Stage events, audience Q&A will be a critical component of every session, so bring your notebook, several pens, and I’ll see you on April 25!
Is your company interested in sponsoring or exhibiting at TechCrunch Early Stage 2024?
The transition to multi-product can be a significant revenue generator when done successfully.
During my first few years, the company saw rapid growth as customers continued to use our software in new and inventive ways.
Drawing on my experience of graduating monday.com from the one-product mold, here are three steps to ensure your multi-product journey is successful.
If the (product-market) shoe fitsWe all know that finding a product-market fit can be challenging, especially when you have limited resources and must move quickly to find and serve your target market.
But there are a few signals that your initial offering has a wide product-market fit, and it would be easy for you to identify your second product:
Why tokenization of assets can be a key driver of growth in cryptoStartups that find product-market fit can do well in any industry, but that’s not enough if you’re a web3 company.
No, you have to go beyond and find real use cases for the emerging technology.
There’s a lot more activity during bull markets as crypto tourists enter the industry in hopes of making it big.
Many protocols and companies have taken the time to be regulated and work on bridging the real world and the world of crypto, Warden said.
“I don’t love that expression ‘real world,’ because I think crypto is part of the real world, but I think we’re seeing more and more engagement there.”Warden thinks one of the biggest avenues for real world use cases is tokenization of assets and areas that aren’t even tradable yet.
Product-market fit can be a difficult, yet essential milestone to achieve as an early-stage startup. Hitting PMF signals to investors and others that there is evidently demand for your product,…