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Tiktok said today that it has partnered with ticketing company AXS to sell tickets for events worldwide.
Users in these regions can tap on the events highlighted in videos or on artists’ profiles to buy tickets through AXS.
TikTok had signed a similar deal with Ticketmaster for U.S.-based events in 2022, and expanded the partnership in 2023 to sell tickets in 20 more countries.
The short-video platform said it will let certified artists promote their live events by adding AXS event links to their videos, and sell tickets via an in-app ticketing feature.
Last October, TikTok onboarded Tickets.com as a partner to sell passes for its first live music event.
They can both sell out Madison Square Garden (… and also, their fans kind of hate Ticketmaster now).
Dropout’s Dungeons & Dragons actual play show, Dimension 20, is getting pretty close to selling out a 19,000-seat venue just hours after ticket sales opened to the general public.
When I was playing D&D in the early eighties, I would have never believed that there was a future where people would watch live D&D at Madison Square Garden.
About an hour after the Madison Square Garden tickets went on sale, the few dozen upper bowl tickets left were $800.
Creators can sell out Madison Square Garden.
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Those shared interests combined with Ryan’s understanding of the market — and the margins necessary to be successful — led to the founding of EQ Tickets.
Initially, EQ Tickets focused on developing a secondary ticket marketplace, similar to something like StubHub, Vivid Seats, or SeatGeek.
The final tie-in is EQ Tickets’ primary ticketing marketplace, which helps turn the site into a one-stop shop for big events.
The primary ticketing platform hadn’t yet been announced as EQ Tickets was working directly with select clients to test the service.
EQ Tickets is currently available via the web and mobile web but plans to launch a native mobile app later this year.
SeatGeek’s latest product release, which it calls “Next Fan Up,” gives sports and music fans access to tools used by venues, organizations, and licensed sellers alike.
The feature gives you three selling options to choose from—sell faster at a lower price, sell slower at a higher price or sell at a more balanced pace and rate.
However, SeatGeek will still recommend the best price in a separate box below.
Regardless, resellers are nowhere near as bad as sleazy scalpers who drastically overprice tickets for desperate fans to cough up their hard-earned cash.
Now fans can quickly list, price and sell their tickets for another fan to enjoy.”
TechGround is one of the longest-running digital media and technology conferences in the United States. If you’re interested in learning about upcoming technologies, or just picking up some new tips…
