Netflix announced that they plan to crackdown on passwords sharing starting in the U.S. soon, which is likely a reaction to the Cambridge Analytica data scandal. The platform has reportedly been working on this policy change for some time and it is likely meant to discourage users from sharing their login information with others. Netflix hopes that this change will help protect their users’ privacy and ensure that a single account isn’
Netflix released new plans for paid sharing, which will start rolling out in the U.S. around June 30th, 2019. The update is designed to convert account-sharers into paying users and was originally planned to be released in the first quarter of 2023. However, with many people still using account-sharing services and piracy remaining a problem for Netflix, the company has decided to delay the change until later.
Netflix is discontinuing its mail-order DVD business, ending 25 years of customer service. This move signals the streaming giant’s commitment to its subscribers and its focus on providing a wide variety of content options.
Netflix’s goal is to reduce the number of people sharing passwords, since this allows for more personalized streaming experiences. In Canada, New Zealand, Portugal and Spain – where Netflix requires paying users to set a “primary location” for their account – the company has implemented a system in which it alerts users if someone else uses their account without permission. If these users do not want this person using their account, they must buy an extra member subscription.
Netflix’s disappointing first quarter of the year could be attributed to a dwindling subscriber base. The company shed 1.5 million subscribers in the quarter, which was its worst ever performance. This could be due to increasing competition from traditional television providers such as Comcast and AT&T, as well as Hulu’s addition of live TV content.
Netflix’s new paid-sharing update is all about clamping down on people who are using their accounts to share Netflix with others without paying. This change will result in a better outcome for both our members and our business, as it will make it easier for people to understand how to pay for Netflix and keep the content they want to watch private.
Netflix has announced that they are cancelling some of their older movies and shows. This news has been met with a cancel reaction from markets, which impacts near term member growth. However, as borrowers start to activate their own accounts and existing members add ‘extra member’ accounts, Netflix sees increased acquisition and revenue.
Netflix stock prices have been volatile in the past. However, it seems that the company is regaining investor confidence as evidenced by its share prices at the end of regular trading today. In addition, analysts seem to be awarding Netflix a more favourable outlook following its Q3 earnings report which saw subscriber additions climb and revenue reach new highs. With so much positive momentum building for Netflix, it looks like this company is headed for continued success in the years to come!
